Own your data or die.
My Dad Rodolphe Clauteaux died on the 31st of January 2013.
This incredible man uploaded on Facebook all his knowledge, all his experience, and all his dreams.
He died on Facebook; a few pictures, some videos, but Facebook has much more about him. Behaviors, screen time, moods, etc.
All my Dad’s active user data supported a big advertising machine instead of creating wealth for his family and grandchildren.
You are giving away who you are, for free.
We know how to evaluate real-estate or cars; why not our digital life data?
Twenty-five years of digital, and we still have to fight for food.
Why is Instagram so wealthy with my data and not me?
Why do my interactions make Linkedin successful but not help every user buy food or pay the rent?
35 years ago, My Dad was looking at us, my brother Pierre Clauteaux and me in our native boat “curiara.” 4°30'6.54"N 61°41'53.01"O
The memory of this moment, like the halo of the lens, is immense: the taste of the water, the sound of the rain forest around us, the childhood dream of my Dad (Tintin L’Oreille Cassée).
This story is emotion, learning experience, connection with nature. On digital, a story means revenues.
It’s time to own your data.